A Casamigos Summer

Malibu, California - 2024

At the heart of every memorable summer gathering is the perfect cocktail. Casamigos, with its distinctively smooth tequila, effortlessly captures that spirit of summer.

The perfect spicy margarita doesn’t exi-

As avid fans of Casamigos, we asked ourselves, “What is our go-to summer tequila drink?” The answer came naturally: a Spicy Margarita. Inspired by Casamigos’ own recipe for the Spicy Cucumber Margarita, we took this refreshing drink and integrated it into our summer campaign.

We took it upon ourselves to envision what “A Casamigos Summer” could look like, and how this premium tequila brand could embody that warm, sun-soaked vibe. Starting with the iconic Casamigos bottle, we built a visual narrative that incorporates the brand's signature touch—its unique blue shade, mimicking the crisp reflections off ice. These subtle shadows evoke the cool relief of a perfectly chilled drink on a hot day.

By blending Casamigos Reposado with fresh cucumber, lime, and jalapeño, the result is a cocktail as vibrant and refreshing as a summer day by the pool.

With “A Casamigos Summer,” we invite tequila lovers to indulge in the flavors of the season, whether it's through the smooth sip of Casamigos Reposado or a custom-crafted margarita. The brand’s ethos of simplicity, quality, and enjoyment remains ever-present, much like the cool summer breeze.

Drink Responsibly | 21+ Only

Glass of cocktail with jalapeño slices, ice, on white background