At the heart of almost every great summer gathering is the perfect cocktail — and for us, that meant envisioning what “A Casamigos Summer” could look like. Inspired by Casamigos’ own Spicy Cucumber Jalapeño Margarita, we reimagined this seasonal favorite as the centerpiece of our summer campaign. Using the brand’s iconic bottle and signature blue as visual cues, we created a narrative that evokes sun-drenched afternoons and the cool relief of a perfectly chilled drink.

We captured the vibrancy and ease of summer in one glass. The result is a campaign that invites tequila lovers to slow down and savor the moment. Quality, simplicity, and the spirit of summer meet to and celebrate summer with Casamigos.